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How to Write a Loan Proposal

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Approval of your loan request depends on how well you present yourself, your business, and your financial needs to a lender. Remember, lenders want to make loans, but they must make loans they know will be repaid. The best way to improve your chances of obtaining a loan is to prepare a written proposal.

A well-written loan proposal contains:

General Information

  • Business name, names of principals, Social Security number for each principal, and the business address
  • Purpose of the loan - exactly what the loan will be used for and why it is needed
  • Amount required - the exact amount you need to achieve your purpose

Business Description

  • History and nature of the business - details of what kind of business it is, its age, number of employees and current business assets
  • Ownership structure - details on your company's legal structure

Management Profile

  • Develop a short statement on each principal in your business, provide background, education experience, skills and accomplishments.

Market Information

  • Clearly define your company's products as well as your markets.
  • Identify your competition and explain how your business competes in the marketplace.
  • Profile your customers and explain how your business can satisfy their needs.

Financial Information

  • Financial statements - balance sheets and income statements for the past three years. If you are starting out, provide a projected balance sheet and income statement.
  • Personal financial statements on yourself and other principal owners of the business
  • Collateral you are willing to pledge as security for the loan

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